Social Media Platforms and Search Engines always come up with new changes and updates to surprise us. These changes or updates of Social Media are introduced focusing on people and business’s activities and how they can benefit them in order to use their services and keep them engaged. We have gathered some useful Social media news for you to help you know more about the new updations.
Here are some of the recent updates about social media management tools for top social media marketing management platforms-
1. Facebook is removing restrictions on ads by 20% Text Limit on Ad Images
Yes, this is great news! Now, you will have more free space to add your copy on your images or banner copy because Facebook is getting rid of the 20% Text Limit on Ad Images. Now, ads having more than 20% text on the images can be displayed. However, it still recommends Facebook Advertisers keep the text short, clear, and concise and they need to ensure that adding too much text will not be approved by Facebook. This will make social media management easier more than ever.
2. Polls and Q&A Features Are Being Introduced By Google Meet
Now, virtual meetings will become more interesting as Google Meet is incorporating Polls and Q&A features which will minimize the interruption. These features are available for paid enterprise customers on the platform. Both the features will help to connect and engage people during the video meetings. The pros of this feature are that business users would be able to get real-time feedback, teachers can put questions among the students to understand what they are learning, and salespeople can prepare presentations to their prospective clients, and so on.
3. Pinterest will Incorporate Monetization Features To Give Out Standing Experience To Users
Pinterest is to add a new feature to boost the shopping experience for its users and advertisers. Now, the advertisers will be able to see this feature in the search results, Pinterest Lens, and the shop tab. These features are beneficial for e-commerce stores in the holiday season where that will bring Pinners’ and advertisers closer than before.
(Read More: Social Media: Is It Free Or Is It Selling You As A Product?)
4. Google will bring Web Stories on its Search App for Android and iOS
Google brings Web Stories to feature to provide a visual experience while searching. The update will assist users in discovering the absolute best visual content on the internet. As indicated by Google, the ‘Stories’ is accessible in India, the US, and Brazil and can be found at the top of Discover. Google is working with an assorted group of distributors and creation tools in these nations to team up on the product and work out its features. As per Google, Web Stories will be accessible in English and Hindi languages in India.
5. Instagram Introduces Shopping On IGTV and Plans to Add On Reels
Instagram has declared about its Instagram Shopping service across IGTV. The product, where you can watch a video and check out with a couple of taps, offers makers and influencers an approach to all the more straightforwardly monetize their users on Instagram, while also giving brands an approach to offer products to their followers. Instagram said it would also start testing shopping inside its new element.
(Read More: Instagram Stories: How To Use It In An Effective Way?)
On IGTV, clients can either buy through the in-application checkout or they can visit the vendor's site to purchase. However, the desire is that numerous customers will decide to pay for their things without leaving the application, for the good of convenience. This permits Instagram to gather selling charges on those buys. At scale, this can create another income stream for the organization — especially now as customers shop online like never before, due to the Covid pandemic's quickening of e-commerce. business.